Searching for a Professional Wig Shop Online?

If you’re looking for an online shop where you can find excellent quality synthetic and human hair wigs, then you’re in the right place. Here at American Dream, we have a reputation for providing our customers with exceptional choice with unbeatable quality for the best prices. We have been committed to being innovative and pioneering in the world of wigs and hair extensions. Our wig shop online provides easily accessible wigs and hair extensions to everyone across the country.

Who are American Dream?

American Dream is a quality hair extension and wig shop online. We also have a physical store in Luton. We were first established back in 1980 to provide clients with a range of exceptional synthetic and human wigs and hair extensions. We know that there are a huge number of reasons why someone might choose to wear a wig and we wanted to make sure that everyone can find the right wig to suit their needs. This has included making sure that we have a variety of different textures, lengths and colours to suit everyone who might need it.

Part of running a high quality wig shop online involved ensuring that all of our products meet our ethical policy standards. We are committed to supporting our community, both our local community and the trade community that we’ve built. We are committed to ensuring that we source our raw materials ethically and responsibly. This is especially important for our human hair wigs. Human hair wigs are a popular choice on our wig shop online because they offer a more natural feel than a synthetic wig. 

Having a natural feeling wig is incredibly important for our customers who are struggling with hairloss for whatever reason. It is, therefore, just as important to us that we use hair from sustainable sources. We actively work to quality control our raw materials and make sure that we fairly pay all of our donors in a timely manner. We also take care to ensure that all of our products meet the international standards, so you know that you’re getting an excellent product.

What other Wigs do we Offer?

If the idea of having a human hair wig does not appeal to you, then we do sell a variety of other materials at our wig shop online. This includes our Thermofibre material. This is a product that is exclusive to our American Dream wig shop online. It has been designed to mimic the look of human hair and is an ideal cost effective alternative to human hair wigs. Our Thermofibre wigs are stunning to look at and they can take heat up to 179 degrees celsius, allowing you to wash, straighten, curl and blow dry your wig, just like real hair. 

Alongside our Thermofibre, we have premium synthetic fibre wigs. These are perhaps the least versatile of the products available at our wig shop online but they are also one of the easiest to care for. Unlike the other materials that we stock, synthetic fibre wigs cannot be heat styles but they do retain their style indefinitely, so they are an excellent choice for a quick and easy hairstyle.

Want to Speak to Our Experts?

If you’re interested in finding a wig, then feel free to browse our wig ship online, it has all the information that you could possibly need. However, we do understand that sometimes our customers need a little more advice. If this is the case for you, you can contact us at any time on 01582 320100. Alternatively you could write to us at or contact us via our website.